Tip 4d Changing Climate: Join Quit Smoking On-line Community to get support in ending the Smoking habit

USC Center for Body Computing (CBC) and USC Institute for Communication Technology Management (CTM) Find Potential in Social Media Health Tools - MarketWatch: "The study showed great promise for the positive impact social online community support can have in creating healthy habits. Over twice as many users who succeeded at quitting found benefits from being a part of a focused social network, as well as having access to interaction with that community at any time they needed it. More than 80% of successful users "received continuous positive feedback" and thought it "was always there when they needed it."

The MyQuit Coach survey found that the ability to immediately and continually track cigarette consumption along with encouragement and social support can lead to smoking cessation.

"People who were successful saw value in what they perceived as a more focused social networking group whose common goal was to quit smoking," said Elizabeth Fife, CTM's Associate Director of Research who conducted the study. The study showed people were successful with the application because of community support from similarly motivated users sharing the same experience."

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